West End Collection

West End Collection is Australia's leading distributor of watch and jewellery brands, based in Moorabbin, supplying major department stores, chain stores and independent retailers across Australia, New Zealand and the Pacific with brands including Maurice Lacroix, Ice-Watch, Bering, Ingersoll, Maserati and Paul Hewitt watches, alongside Georgini jewellery. Beyond distribution, the company handles warranty and repair work sent in directly by individual watch owners. Customers describe having a Roamer watch repaired under goodwill after losing proof of warranty, a faulty battery replaced with the time, date and day reset as part of the job, and an Ice-Watch face replaced after a wait for parts during a supply disruption. One customer noted West End Collection is the licensed repairer for Roamer watches in Australia. As the official distributor for the brands it represents, including premium Swiss maker Maurice Lacroix, manufactured according to the brand's own history in Saignelegier, Switzerland, West End Collection has direct access to genuine parts and manufacturer specifications for the watches it services. For owners of the brands West End Collection distributes, sending a watch in for warranty work or a repair means dealing directly with the company that supplies the local retail network, though as with any postal repair service it is worth confirming turnaround expectations before sending an item.