Zee Continental Jewelry

Zee Continental Jewelry is a long-running, family-run jewelry shop on Polk Street in San Francisco's Polk Gulch neighborhood, operating from a narrow, old-fashioned storefront. The shop sells, designs and repairs fine jewelry, and services Tissot watches among other pieces. Reviewers describe a range of repair work carried out over the years — resizing rings, cleaning silver pieces, and reworking earring posts into wearable new settings — along with the shop buying select pieces directly from customers at fair prices. Owner Charles is mentioned by name in multiple reviews for personally handling repair and customization requests, with customers describing decades-long relationships with the shop. It suits Polk Gulch residents looking for an old-school, personally run jeweler for watch and jewelry repair, resizing, or cleaning.